Cosentino - Social Media & PR Freelancer - Johannesburg
To undertake public relations and social media services for Cosentino South Africa & Africa and its sub brands.
Requirements of the freelance position:
Social Media - This includes, but is not limited to:
Develop and implement a social media strategy for Cosentino South Africa and Africa, taking into consideration additional digital marketing opportunities and recommendations that may be explored in this market.
Create up to 4-8 strategic creative ideas with identified partnerships with other brands/influencers per year (to be approved by Cosentino).
Develop a monthly creative strategy proposal for Cosentino South Africa & Africa, including inspirational ideas from the industry, recommended content ideas for the brand, content format recommendations, and identified opportunities to maximize relevant content each month.
Support Cosentino South Africa & Africa teams with remote publishing of content specific to an event received by the Cosentino team, on owned social media channels. This can have a frequency of up to 1 event/month.
Develop 5-7 monthly original (local) content (art + copy) for Cosentino South Africa & Africa for Facebook & Instagram pages (to include all relevant Cosentino & Sub Brands). The content will be uploaded in a template calendar (previously managed by Cosentino) saved on Microsoft Teams and must be maintained every month. At least 2 storytelling videos, gifs, carousels, etc. (Images/content provided by Cosentino).
Develop 1-2 weekly Instagram Stories for Cosentino South Africa & Africa (average of 3-5 frames).
Curate up to 14 monthly content for Cosentino South Africa & Africa Instagram (same content for Facebook).
Publication of original content and curated content from Cosentino South Africa & Africa on Instagram and Facebook.
Daily engagement on Instagram and Facebook.
Development of monthly performance report with social media KPIs: improvements, stats, and metrics.
Partnership and Blog: Brand Partnership with other brands of synergy to build Cosentino brand awareness in markets.
Awareness - to help identify 1 brand per quarter and target them to collaborate/ organize a showcase/event/presentation in our showrooms or theirs. The brand should share a similar brand audience to Cosentino.
Create at least 1 blog post per quarter to be uploaded on the website. Images supplied by Cosentino – assistance with coordinating photography when required. Topics for the blog may be related to local case studies featuring bathrooms, kitchens, and/or any other application.
Design of artwork for social media (or other) when so required.
PR - This includes, but is not limited to:
Liaise with journalists and publications on behalf of the company.
Research into interview, feature, and product placement opportunities.
Preparation of written material including press releases, press packs, and expert quotes for editorial inclusion.
Press office to include all reactive handling of all requests from journalists for images, prices, more information, etc.
Editing and uploading content from Spain for the South Africa & Africa News Blog.
Attendance at meetings, events, launches, and exhibitions as appropriate.
Supporting/planning events as appropriate or requested.
Preparation of monthly PR reports including separate reports for South Africa and Africa as requested.
Preparation of separate quarterly press coverage evaluations for South Africa and Africa.
Preparation of ad hoc reports as requested.
Research and writing/compiling of case studies including coordinating photography when required.
Preparation of award/competition entries as required.
Writing of advertorials/editorials and paid-for copy including award/competition sponsorship comments.
Proofreading as requested.
Support and proposals of actions during compilation of yearly advertising media plan.
Other - This includes, but is not limited to:
Assist the Cosentino Marketing Coordinator/Marketing Manager with related PR & Social media activities.
Provide monthly work in progress written reports of all ongoing actions and status.
Maintenance of internal shared cloud storage.
Assist sales and admin team, as well as clients as needed.
Attend marketing, product and other training relevant to the position.
Terms & Conditions:
A 3 month trial period for successful applicant is included. The agreement may be terminated by either party with three months' notice. Any notice required or permitted to be given under these conditions must be in writing and addressed to the other party at their registered office or principal place of business, or any other address previously notified to the party giving the notice. The notice may be delivered personally or by email.
The applicant acknowledges that, as a result of this agreement, they may require access to Confidential Information or other aspects related to the business. Therefore, the applicant is required to maintain confidentiality. Both parties agree to treat any data or information provided by the other party in a confidential manner during the development and undertaking of this Contract.
Please send your Cover Letter and CV to Linda Classen
By
sending
Cosentino
South
Africa
your CV
and
motivation,
you will
be
providing
Cosentino
South
Africa
with
personal
information
for the
purpose
of
investigating
whether
you
could be
considered
for an
interview.
Kindly
note
that
this
advertisement
does not
constitute
an
employment
offer,
neither
is
placement
guaranteed
during
this
period
of
consideration.
In
addition,
by
sending
Cosentino
South
Africa
your CV
and
motivation,
you
authorise
Cosentino
South
Africa
to make
enquiries
and
checks
on the
information
you
provided
therein.
You
further
indemnify
Cosentino
South
Africa
against
any
action
consequential
upon
such
enquiries
and
checks.
Cosentino
South
Africa
will
compile
a
shortlist
from all
CVs and
motivations
received
and will
invite
possible
candidates
it deems
suitable,
for an
interview.
Candidates
who may
not meet
the
specific
criteria
of the
position
will be
advised
accordingly.
Week
45 |
Friday
10 November 2023
valid until
Sunday 17
December 2023
Internal
Reference 2023/10002
Established in 1989 by members of the kitchen industry, the Kitchen Specialists Association is a non-profit company managed by regional committees in Gauteng, KwaZulu-Natal and Western Cape and overseen by a national committee.
The Gauteng Institute for Architecture is one of the oldest architectural organizations in South Africa, founded in 1900 as the Transvaal Institute of Architects. We are a voluntary association affiliated to the South African Institute of Architects and endorsed by the South African Council for the Architectural Profession.
Our Mission: To serve our members’ interests, promote a better built environment and a greater awareness of Architecture.
The IID is the only professional body representing the Interior Design industry in South Africa. Serving the needs of registered, practicing interior architecture, interior design and interior decorating professionals as well as education institutions and suppliers that provide services to the interior design industry.
